Rapper Badshah & Businessman Punit Balan buy the 6th team in Ultimate Kho Kho

Popular Singer and rapper Badshah alongside renowned film producer, developer and sports enthusiast, Punit Balan has joined hands as co-owners to buy a team in Ultimate Kho Kho.

Badshah believes in the humongous potential of the Ultimate Kho Kho. The nostalgic value of the sport got him into it.

“My mother used to play Kho-Kho during her college days and this ground-rooted game is very close to my heart. This nostalgic and personal connection triggered me to be part of Ultimate Kho Kho,” an excited Badshah said about his first sports venture.

He aims to inspire and build superstars in this indigenous sport through this association.

Kho Kho originated in Maharashtra and the state has been dominant force in the Indian Kho-Kho circuit. Recently three teams from Maharashtra competed in the National Championships concluded by Khelo India Youth Games emerging as champions in both boys and girl’s categories.

Punit Balan, a young and dynamic entrepreneur is one of the few new-age sports investors. He’s been heading the Balan group and also owns teams in various other sports leagues like badminton, tennis, table tennis and handball league apart from investment in sports employment start-up and actively supporting various sportspersons.  

“It’s very important to adopt the right approach if you want to grow something. I have been involved in developing sports through leagues in the past and now alongside Ultimate Kho Kho, I want to play a part in Kho-Kho’s journey to success,” said Balan, the co-owner of Mumbai franchise.

Ultimate Kho Kho’s CEO, Tenzing Niyogi is thrilled to welcome Badshah and Punit Balan as co-owners of the sixth franchise.

The league earlier added eminent corporate names including the Government of Odisha in collaboration with ArcelorMittal Nippon Steel, Adani Group, GMR Group, Capri Global and KLO Sports.

Ultimate Kho Kho will be broadcasted across Sony Network India’s (SPNI) sports channels SonyTEN 1(SD & HD), SonyTEN 3 (SD & HD), SonyTEN 4 and on SonyLIV in Hindi, English, Tamil, Telugu as other regional languages.