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NODWIN Gaming and BACARDÍ bringing music festival BACARDÍ NH7 Weekender to Delhi this weekend

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NewsDrum Desk
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NH7 weekender (File photo)

NODWIN Gaming and BACARDÍ announced bringing their multi-genre music festival i.e., BACARDÍ NH7 Weekender to Delhi through a one-of-a-kind city takeover show. The festival will take place on May 6 (Friday), 2022, at the capital city’s busiest mall - DLF Avenue Saket, Nodwin said in their statement.

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Esports company NODWIN Gaming acquired the gaming and adjacent IP business of OML Entertainment for ₹73 crores, in September last year.

As part of the deal, Nodwin now owns OML’s IPs, such as Bacardi NH7 Weekender, YouTube Fan Fest, and India’s biggest hip-hop league Breezer Vivid Shuffle.

Live performances by independent artists like Lush Lata and Nucleya are to perform at the event. “This music fest promises a magical start to the weekend inviting people of all age groups to come in and enjoy experiences that include a specially curated drinking experience for the youthful Delhi crowd, fun, and interactive photo ops, and of course, an evening packed with good music and good vibes!” said Nazara Technologies owned NODWIN Gaming.

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Akshat Rathee, Co-Founder & Managing Director, NODWIN Gaming said, "We are excited to bring Nucleya and Lush Lata to Delhi which is also the home city of NODWIN Gaming. We can't wait to usher in the weekend that is going to be packed with good food and mind-blowing performances by some of India's most popular artists, to be enjoyed in the company of loved ones. We’ve pulled all stops to ensure that our venue is completely hygienic, and the audience feels safe.”

“We are extremely excited to bring the spirit of India’s happiest music festival - BACARDÍ NH7 Weekender to Delhi this weekend. We have received a great response from the other cities and are overjoyed to be able to come on-ground and express ourselves with our fellow Delhites. We always keep consumers at the heart of everything we do, and with our city take-overs we strive to bring newer avenues for our audiences to do what makes them happy again!” said Ashish Jha, Brand Manager, BACARDÍ India.

Previously, BACARDÍ NH7 Weekender successfully concluded its main festival in Pune on March 26-27 followed by its city takeover shows in Jaipur and Hyderabad on March 11-12, Goa on April 2-3, and Bengaluru on April 15-16. Additionally, BACARDÍ NH7 Weekender will be organised in Kolkata on Sunday, May 08, and in Mumbai on Sunday, May 15, 2022.

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BACARDÍ NH7 Weekender has prioritised all necessary safety and hygiene protocols and checks such as social distancing rules, vaccination certification, on-ground rapid tests (antigen), mandatory use of masks and sanitizers, temperature checks, etc., to ensure fans enjoy the live experience in a safe atmosphere, said company in their statement.

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